Author: Brand Times
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Policy Innovation Centre Selects 30 Professionals for Inaugural BiNTA Fellowship Programme
The Policy Innovation Centre (PIC) of the Nigerian Economic Summit Group (NESG), has announced the selection of 30 individuals for the Behavioural Insights Network Transparency & ... -
Scotch Whisky Brand, The Macallan Backs Nigerian Artist’s Solo Exhibition
Acclaimed multidisciplinary artist, Sadiq Ajibola Williams, recently made waves with his second solo exhibition, titled “What Does The World Need?” The exhibition, which featured a ... -
How Programmatic Platforms are Opening New Gaming Worlds for Brands
Taking a retro view of the video game world throws up some fascinating instances of in-game advertising and playable “advergames” developed on behalf of brands. Noteworthy ... -
Airtel Nigeria Harps on Public Sector Participation, Collaboration to Enhance Digitization
Airtel Nigeria has called for public sector participation and collaboration to grow the digital ecosystem . The company made the call recently when it hosted an ... -
Why Values-Based Sponsorships May Be Worth the Extra Effort
Sport commands outsized attention, which invites added scrutiny, but brands and property owners can disproportionately benefit from a values-based approach to sponsorship. Values-based deals outperform “traditional” ... -
Enhance Your Laundry Experience Inside Out, Says Rita Dominic
…Faster. Cleaner. Gentler. Yes, you can have it all with LG’s Washing Machine LG Electronics, a global leader in innovative home appliances, is revolutionizing the laundry ... -
Google Introduces Ad-Measurement Tool For Brands
Google has built an ad-measurement tool that connects with marketers’ first-party data and is designed to work without browser cookies and other data tools that measure performance ... -
MAN Set to Hold 51st AGM, Annual Lecture, Made-in-Nigeria Products Exhibition
The Manufactures Association of Nigeria (MAN) has concluded plans to host the 51st Annual General Meeting (AGM) from October 17 – 19, 2023 at the Lagos ... -
Interswitch Clinches Four Industry Awards for HR Excellence
Interswitch, Africa’s leading integrated payments and digital commerce company clinched four notable awards at the HR People Magazine Awards, held at the Lagos Oriental Hotel in ... -
Legacy Tech vs Super Apps: Can banks Keep Up with Fintech Innovation?
The B2C consumer payments sector has experienced profound disruption over the past five years as fintechs, neobanks and bigtech companies have come to market with innovative ...